Masshole Lobster Truck

Franchise Opportunity

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Masshole Lobster Truck

Franchise Opportunity

Introduction to Masshole Lobster Truck

Masshole Lobster Truck is a dynamic and innovative food truck franchise that offers a unique and memorable experience for customers. Our brand prides itself on its strong reputation for quality, professionalism, and exceptional customer service. Whether you're looking to start your own business or seeking an investment opportunity, Masshole Lobster Truck is the perfect choice. Our franchisees receive comprehensive training and support, allowing them to successfully run their own franchise with confidence and ease. With our commitment to franchise success, Masshole Lobster Truck provides the ideal opportunity for entrepreneurial individuals to achieve their financial and personal goals. Join the Masshole Lobster Truck family today and discover the limitless potential of franchise ownership!

Franchise Overview

Masshole Lobster Truck was founded with the mission to bring authentic New England lobster rolls to communities across the country. Leveraging the growing popularity of food trucks, the brand offers a mobile dining experience that combines quality seafood with convenience.

  • Established in 2020 in San Antonio, Texas, by founder Adam Bylicki, who aimed to share his love for New England-style lobster rolls with a broader audience.
  • The franchise model focuses on mobility, allowing franchisees to serve various locations and events, maximizing reach and profitability.
  • Masshole Lobster Truck has been recognized as San Antonio's #1 Food Truck, featured in numerous magazines, blogs, and news articles.
  • The brand emphasizes a modern, mobile approach to food service, catering to the growing demand for unique and gourmet food experiences.
  • Franchisees benefit from a well-established business model that combines service excellence with innovative marketing strategies.
The Masshole Lobster Truck Brand

Masshole Lobster Truck distinguishes itself through a commitment to delivering authentic New England lobster rolls with a modern twist. The brand's identity is built on quality, customer satisfaction, and a passion for seafood.

  • The company's tagline, "Living that Lobster Life," reflects its dedication to providing a unique dining experience centered around lobster delicacies.
  • The menu features a variety of lobster-based dishes, including traditional lobster rolls, lobster grilled cheese, and lobster BLT sandwiches.
  • Masshole Lobster Truck emphasizes the use of fresh, high-quality ingredients to ensure an exceptional culinary experience for customers.
  • The brand's food trucks are designed to be visually appealing and functional, enhancing both operational efficiency and customer engagement.
  • Active engagement on social media platforms helps build a loyal customer base and keeps followers informed about truck locations and special events.
Franchise Investment Requirements
  • Initial franchise fee is $35,000.
  • Total estimated initial investment ranges from $84,700 to $160,150.
  • Veterans are eligible for a 10% discount off the franchise fee.
  • Financing options may be available through third-party lenders.
  • Ongoing costs include royalties and marketing fees, details of which should be reviewed in the Franchise Disclosure Document (FDD).

Initial Franchise Fee

$35,000 - $35,000

Flat franchise fee for new locations.

Total Initial Investment

$84,700 - $160,150

Includes truck purchase, build-out, equipment, and initial inventory.

Royalty Fees

6%

Percentage of gross revenue paid to the franchisor.

Minimum Cash on Hand Required

$50,000

Recommended for startup costs and operational liquidity.

Net Worth Required

$200,000

Ensures financial stability for franchise ownership.

Part-Time / Full-Time

Full-Time

Requires full-time engagement for optimal results.
Need financial support? Applying for a SBA loan is a smart option. Get Funding
Location Availability
  • Franchise opportunities are available throughout the United States.
  • The company offers exclusive territories to franchisees, ensuring market protection and growth potential.
  • Ideal locations include areas with high foot traffic, such as urban centers, event venues, and popular tourist destinations.
  • Both urban and suburban markets are targeted to meet diverse culinary needs.
  • International expansion opportunities may be considered for qualified candidates.

Support and Training
  • Initial training is provided to learn what makes their approach to mobile dining stand out.
  • Franchisees receive access to proprietary recipes that deliver authentic New England taste.
  • Assistance with vendor relationships is provided to ensure quality and cost-effective sourcing.
  • Marketing support includes guidance on effective local social media presence and promotional strategies.
  • Ongoing support is available to help franchisees stay on the right path and address operational challenges.

Earnings Potential
  • Food trucks in smaller, more mid-sized cities likely make between $5,000 to $16,000 a month.
  • Revenue streams include sales from lobster rolls, other seafood offerings, and catering services.
  • Popular events such as fairs, festivals, and corporate gatherings provide additional earning opportunities.
  • Effective marketing strategies and strong customer engagement enhance profitability.
  • Profit margins can vary based on location, menu pricing, and customer demand.

Masshole Lobster Truck Franchisees: Who is a Good Fit?
  • Ideal candidates have experience in food service or hospitality industries.
  • Strong customer service and communication skills are essential.
  • Franchisees should be proactive, organized, and capable of managing daily operations efficiently.
  • A passion for high-quality food and engaging with the community is crucial.
  • Successful franchisees actively participate in marketing and community events to build brand awareness.

Advantages of an Masshole Lobster Truck Franchise
  • Unique, highly sought-after seafood menu with fresh, premium ingredients.
  • Mobile food truck model offers flexibility and reduced overhead costs.
  • Strong brand recognition and a growing customer base.
  • Comprehensive training and ongoing support for franchisees.
  • Opportunities to operate at various events, festivals, and catering gigs to maximize revenue.

Challenges to Masshole Lobster Truck Franchise
  • Managing food costs and ensuring product freshness can be challenging.
  • The mobile nature of the business requires careful planning for parking permits and location approvals.
  • Weather conditions may impact outdoor sales and event attendance.
  • Maintaining consistent customer flow in off-peak seasons can require strategic promotions.
  • Ensuring vehicle maintenance and equipment functionality is crucial for reliable operations.

Conclusion

Masshole Lobster Truck offers a unique opportunity in the fast-paced food truck industry. With a focus on quality, mobility, and customer engagement, this franchise is well-suited for entrepreneurs seeking a flexible and rewarding business venture.

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