Midas

Franchise Opportunity

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Midas

Franchise Opportunity

Introduction to Midas

Midas is a trusted leader in the automotive service industry, offering a wide range of vehicle maintenance and repair services. Established in 1956, Midas has built a strong reputation for quality, reliability, and customer satisfaction. With over 2,100 locations globally, the brand provides entrepreneurs with a proven business model, extensive support, and significant growth potential. Investing in a Midas franchise means joining a globally recognized brand with a history of excellence in the automotive industry.

Franchise Overview

Midas is a pioneer in automotive services with decades of experience in the industry.

  • Established Brand: Founded in 1956, Midas is one of the most recognized names in automotive repair.
  • Global Reach: Operates over 2,100 locations across 13 countries, with significant presence in the U.S. and Canada.
  • Comprehensive Services: Offers brake repair, oil changes, tires, suspension, exhaust, and other vehicle maintenance services.
  • Proven Growth Model: Provides franchisees with a well-structured system for business success.
The Midas Brand

Midas is synonymous with quality, reliability, and comprehensive automotive care.

  • Trusted Services: Known for dependable vehicle repair and maintenance solutions.
  • Customer Loyalty: Earns repeat business through exceptional service and quality.
  • Brand Evolution: Continuously adapts to advancements in automotive technology.
  • Community Focus: Actively engages in community programs to build local relationships.
Franchise Investment Requirements

Investing in a Midas franchise requires a moderate initial financial commitment and dedication.

  • Initial Franchise Fee: Ranges from $10,000 to $35,000 based on location and market.
  • Total Initial Investment: Estimated between $103,650 and $885,640.
  • Royalty Fees: 5% of gross sales, supporting brand operations and development.
  • Advertising Contributions: Franchisees contribute 3% to 5% of gross sales to the marketing fund.

Initial Franchise Fee

$10,000 - $35,000

Varies by location size and market demand.

Total Initial Investment

$103,650 - $885,640

Includes costs for equipment, construction, and working capital.

Royalty Fees

5%

Percentage of gross sales, paid monthly.

Minimum Cash on Hand Required

$75,000

Ensures financial liquidity for operations and initial setup.

Net Worth Required

$250,000

Required for financial qualification.

Part-Time / Full-Time

Full-Time

Full-time dedication is essential for operational success.
Need financial support? Applying for a SBA loan is a smart option. Get Funding
Location Availability

Midas continues to expand in domestic and international markets.

  • U.S. Opportunities: Open locations across multiple states, targeting urban and suburban areas.
  • International Growth: Franchisees can open Midas shops in Europe, Asia, and other markets.
  • Site Selection Support: Guidance provided to secure high-traffic, growth-oriented locations.
  • Flexible Formats: Offers store designs tailored to different market needs and locations.
Support and Training

Midas offers robust support and training to help franchisees succeed.

  • Initial Training Program: Covers customer service, operations, marketing, and technology.
  • Ongoing Support: Dedicated field consultants provide regular guidance and operational support.
  • Marketing Resources: National advertising campaigns and customizable local marketing tools.
  • Technology Systems: Access to proprietary software for inventory management and sales analytics.
Earnings Potential

Midas franchises offer strong potential for financial growth.

  • Average Revenue: Franchise locations report median annual sales of approximately $1.3 million.
  • Profitability: Well-run shops can achieve high profit margins.
  • Recurring Revenue: Maintenance services provide a steady and repeatable income stream.
  • Expansion Opportunities: Multi-unit ownership allows for increased profitability.
Midas Franchisees: Who is a Good Fit?

The ideal Midas franchisee has a strong work ethic and passion for customer service.

  • Automotive Knowledge: Experience in the automotive industry is helpful but not required.
  • Business Acumen: Ability to manage financials and operations effectively.
  • Customer Focus: Dedication to providing excellent customer service.
  • Growth-Oriented: Ambitious mindset with a desire to expand into multiple units.
Advantages of an Midas Franchise

Owning a Midas franchise comes with many benefits.

  • Established Brand: Leverage the recognition of a globally trusted name in automotive services.
  • Proven Systems: Access to operational systems and support for running an efficient business.
  • Strong Customer Base: Benefit from a loyal and recurring customer base.
  • Growth Potential: Opportunities to expand to multiple locations and grow revenue.
Challenges to Midas Franchise

While rewarding, owning a Midas franchise comes with challenges.

  • Initial Investment: Significant upfront costs may be a barrier for some investors.
  • Hands-On Management: Requires active involvement in daily operations for success.
  • Competitive Market: Operates in a highly competitive automotive services industry.
  • Economic Sensitivity: Customer spending may fluctuate based on broader economic conditions.
Conclusion

Midas provides an excellent opportunity for entrepreneurs looking to join a trusted automotive services brand. With its proven business model, extensive support, and global recognition, franchisees can achieve financial success and personal fulfillment while delivering quality services to their communities.

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