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Home Smiles
Franchise Opportunity
Home Smiles is a preventative home maintenance franchise that simplifies the annual upkeep of residential properties through bundled services. The business is built around an efficient, technology-supported scheduling model and strong recurring revenue streams.
Founded in 2014 and franchising since 2020, Home Smiles focuses on consolidating essential home maintenance tasks into one seamless service visit. Services include gutter cleaning, dryer vent cleaning, smoke detector checks, window washing, and other high-demand tasks.
Home Smiles brings structure and reliability to the fragmented home maintenance industry.
- Provides bundled services under a one-appointment model
- Recurring annual or semi-annual visit structure
- Proprietary software and checklists used for consistency
- Professional crews trained for a wide range of basic maintenance tasks
Startup costs include equipment, marketing, insurance, and software.
Initial Franchise Fee
$45,000 - $45,000
Covers training, exclusive territory, and launch support materials.Total Initial Investment
$79,600 - $142,200
Includes equipment, local marketing, insurance, uniforms, and technology systems.Royalty Fees
6%
Percentage of gross revenue, billed monthly.Minimum Cash on Hand Required
$35,000
Needed to fund early operations, local marketing, and crew training.Net Worth Required
$100,000
Ensures ability to scale and sustain seasonal shifts in demand.Part-Time / Full-Time
Full-Time
Owners should actively manage scheduling, quality, and local marketing.Home Smiles is expanding across the U.S., targeting residential suburbs and family neighborhoods.
- Protected territories based on homeownership density
- Ideal for markets with aging homes and busy homeowners
- Home-based business with local crew management
Franchisees are equipped with operational training, checklists, and scheduling systems.
- In-person and virtual technical training
- Business management and customer care workshops
- Access to proprietary software for quoting, scheduling, and reporting
- Field support and marketing consultation provided ongoing
Revenues are generated from bundled service packages and annual renewals.
- High client retention due to recurring maintenance needs
- Breakeven typically within 6-12 months depending on territory size
- Average job ticket ranges from $350-$750
- Strong upsell potential with additional service layers
- Referral programs and HOA connections enhance growth
Ideal franchisees are organized, service-oriented, and management-minded.
- Background in home services or customer service beneficial
- Strong scheduling and team management skills important
- Passionate about home improvement and customer satisfaction
Home Smiles offers an affordable, tech-enabled entry point into home services.
- Streamlined bundled model reduces marketing and scheduling costs
- Predictable demand from homeowners and property managers
- Easy to scale with crew hiring and route optimization
- Recurring annual revenue with minimal materials cost
Franchisees must build brand awareness and maintain consistent service quality.
- Requires detailed job management and multi-tasking
- Dependent on homeowner education and perceived value
- Seasonal demand variation in some climates
- Quality control critical to maintain rebooking rates
Home Smiles provides a scalable and repeatable business model for franchisees who want to simplify and professionalize home maintenance. With bundled services, digital support, and strong consumer demand, it's ideal for those seeking low overhead and recurring income.